Volvo Penta Assisted Docking

VR simulation marking a step forward for world of maritime tech-applications

Volvo Penta Assisted Docking
Art Direction, UX

Our latest VR simulation showcases Volvo Penta’s new groundbreaking assisted docking technology as it marks a significant step forward for world of maritime tech-applications.
Built in collaboration with Rapid Images for Volvo Penta, our experience aims at exploring the many issues boat owners experience when docking their boat. Our simulation immerses users in a virtual environment as they are placed in a 1:1 recreation of the island Smögen in the west coast of Sweden.
In the waters of Smögen, they participate in what it’s like navigating and docking a yacht with virtual reality acting as gateway to them immersing themselves in the environment. This is all to help them understand and get a feeling of the added benefit of having a computer assisted docking system. While needing to stay true to the very real challenges of handling a yacht, we also wanted the experience to be friendly and accessible to all users independent of their experience. This is something we achieved by programming an accurate representation of the handling of a boat with the real Assisted Docking Joystick acting as the controller; helping those familiar with handling yachts feel right at home. From storms to sunny days, Volvo Penta proves their new technology will always have your back.